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Social media & brand manager

Company Description

We are a growing, family-owned hospitality group behind Chill Bros Scoop Shop and Whitney’s Longboat Key—two distinct Florida brands united by a commitment to quality, creativity, and memorable guest experiences.

Across both brands, we believe great hospitality goes beyond what is served. It is reflected in the atmosphere we create, the communities we support, and the way we make people feel. Our team is collaborative, creative, and committed to building brands that feel personal, locally rooted, and genuinely fun.


About the Role
Location: Tampa, FL | Full-Time

We're looking for a creative, organized, and social-first Content & Social Media Manager to lead the day-to-day execution of our social channels for Chill Bros Ice Cream and Whitney's Longboat Key.

This role is perfect for someone who believes food is art, has a deep appreciation for craft and gets excited about discovering new restaurants and brands. You're laid-back, collaborative, self-motivated, and always looking for ways to evolve. Most importantly, you're excited to help build brands that feel like family.

Working alongside our Creative Director, you'll own the daily creation, publishing, and management of our social media pages while helping bring campaigns, events, and brand activations to life.

Responsibilities

  • Manage and publish content across Instagram, TikTok, Facebook, YouTube, LinkedIn, and future social platforms.
  • Capture photo and video content on-site at Chill Bros at least twice per week and Whitney's LBK one to two times per month.
  • Edit engaging short-form content and graphics using Adobe Creative Suite and Canva.
  • Write compelling captions, social copy, and community responses that reflect each brand's voice.
  • Manage direct messages, comments, and community engagement across all platforms.
  • Maintain content calendars, organize digital assets, and ensure files are properly named, stored, and accessible for the team.
  • Stay on top of social trends, platform updates, and emerging creators while bringing fresh ideas to the table.
  • Maintaining Blog and Website Updates on Shopify 
  • Track and report monthly social media performance, analytics, and content insights.
  • Assist our Events Manager with brand activations, pop-ups, and community events at both Chill Bros and Whitney’s by capturing content and supporting execution.
  • Work independently while collaborating closely with the Creative Director to execute campaigns and maintain brand consistency.


Qualifications

Required

  • 1–3 years of social media management experience within hospitality, food & beverage, or lifestyle brand.
  • Bachelors Degree in Design, Marketing, or Advertising 
  • Proficiency in Adobe Creative Suite (Premiere Pro, Photoshop, Lightroom, Illustrator) and Canva.
  • Strong copywriting and social media writing skills.
  • Experience creating and editing short-form video content.
  • Excellent organizational, file management, and project management skills.
  • Strong understanding of Instagram, TikTok, Facebook, YouTube, and LinkedIn.
  • Ability to manage multiple projects and deadlines with minimal supervision.
  • Comfortable working occasional evenings and weekends for events.

Bonus Points

  • Photography experience.
  • Experience working with influencers or creator partnerships.
  • Basic motion graphics or animation skills.
  • SEO and AI optimization experience


Compensation & Benefits

  • Annual salary of $55,000–$65,000, depending on experience and qualifications.

Vacation: 10 paid days per year 

Benefits: 

  • Health insurance with $300/month employer subsidy (eligible after 60 days) 
  • Access to dental, vision, disability, and Aflac options (employee-paid) 
  • 50% off all Chill Bros. and Whitney's products 
  • Professional development opportunities.
  • A creative, collaborative environment with the opportunity to help shape two growing Florida hospitality brands.


Apply Now